Download Your Digital Scorecard Now
We created an example scorecard for you to model. We ranked the below 7 factors you consider when finding digital marketing partner who's right for you.
- Discovery: How well do they understand my business objectives and my unique market opportunity? Do their marketing recommendations take this into account.
- Creative: How attractive and effective is creative for website design and solutions, video production, social media campaigns, etc. for similar clients.
- Experience: When was the company founded? Have they done work with clients who are well-known and that are similar to me?
- Content Development: Can they create content that is suitable for use across platforms and media channels? Can they stand in as, or collaborate with, my in-house content team?
- Cost: How much would a project meeting our requirements cost? Are there hidden costs that have not been disclosed?
- Maintenance: Would it be simple/cost effective to maintain the solutions recommended for my team?
- Technical performance: Are their website solutions mobile friendly? Can they scale to meet traffic and speed required for my audience?